Having previously worked with Managing Director Adam Dawson we were delighted to be asked to project manage Shawbrook International’s signage for their new offices at One Esplanade in St Helier. Working closely with local firms, Waddington Architects and LCV Interiors, the manufacturer of their bespoke interior fittings.
Shawbrook International, first launched in the Channel Islands in late 2016 to challenge the conventional approach of the mainstream lenders by taking a thoughtful, human approach to the way it supports individuals and businesses to achieve their ambitions.
The location of the new offices attracts a large footfall, perfect for a mix of traditional window signage and modern distinctive displays. Working with Shawbrook Group’s UK marketing team, we supplied a series of 15-20 second motion graphic sequences to advertise their three main services: Personal Loans, Motor Finance and Business Finance. These play on a HD Slimline, free standing digital display facing outwards on to the bustling life of Conway Street, sourced and supplied by the team at The Idea Works.
Lit fascia signage has been fitted to the exterior which can be noticed both night and day whilst internally a distinctive large interior wall is decorated in strawberry pink, Shawbrook’s prime brand colour.
Next time you’re passing that end of town take a look and see what you think (and if you need a loan we’re sure they’ll be happy to help!)